Free Essays on Little Red-Cap

Quite a long time ago there was a dear young lady who was adored by each one who took a gander at her, yet above all by her grandma, and there was nothing that she would not have given to the youngster. When she gave her a little top of red velvet, which fit her so well that she could never wear whatever else. So she was constantly called minimal red-top. One day her mom said to her, come, minimal red-top, here is easy and a container of wine. Take them to your grandma, she is sick and feeble, and they will benefit her. Set out before it gets hot, and when you are going, walk pleasantly and unobtrusively and don't run off the way, or you may fall and break the container, and afterward your grandma will get nothing. Also, when you go into her room, remember to state, great morning, and don't peep into each corner previously you do it. I will take incredible consideration, said minimal red-top to her mom, and gave her hand on it. The grandma lived out in the wood, a large portion of an alliance from the town, and similarly as meager red-top entered the wood, a wolf met her. Red-top didn't have the foggiest idea what a fiendish animal he was, also, was not in any way terrified of him. Great day, minimal red-top, said he. Much obliged to you compassionate, wolf. Whither away so early, minimal red-top? To my grandmother's. What do you have in your cover? Cake and wine. Yesterday was heating day, so poor wiped out grandma is to have something great, to make her more grounded. Where does your grandma live, minimal red-top? A decent quarter of an alliance farther on in the wood. Her home remains under the three huge oak-trees, the nut-trees are simply underneath. You most likely should know it, answered minimal red-top. The wolf pondered internally, what a delicate youthful animal. What a decent full piece, she will be smarter to eat than the old lady. I should act shrewdly, in order to get both. So he strolled for a brief timeframe by the side of minimal red-top, and afterward he stated, ... Free Essays on Little Red-Cap Free Essays on Little Red-Cap Sometime in the distant past there was a dear young lady who was cherished by each one who took a gander at her, yet above all by her grandma, and there was nothing that she would not have given to the youngster. When she gave her a little top of red velvet, which fit her so well that she could never wear whatever else. So she was constantly called minimal red-top. One day her mom said to her, come, minimal red-top, here is easy and a container of wine. Take them to your grandma, she is sick and feeble, and they will benefit her. Set out before it gets hot, and when you are going, walk pleasantly and discreetly and don't run off the way, or you may fall and break the jug, and afterward your grandma will get nothing. What's more, when you go into her room, remember to state, great morning, and don't peep into each corner previously you do it. I will take incredible consideration, said minimal red-top to her mom, and gave her hand on it. The grandma lived out in the wood, a large portion of an alliance from the town, and similarly as meager red-top entered the wood, a wolf met her. Red-top didn't have the foggiest idea what a devilish animal he was, what's more, was not in the least scared of him. Great day, minimal red-top, said he. Much obliged to you compassionate, wolf. Whither away so early, minimal red-top? To my grandmother's. What do you have in your cover? Cake and wine. Yesterday was heating day, so poor wiped out grandma is to have something great, to make her more grounded. Where does your grandma live, minimal red-top? A decent quarter of an association farther on in the wood. Her home remains under the three huge oak-trees, the nut-trees are simply underneath. You without a doubt must know it, answered minimal red-top. The wolf contemplated internally, what a delicate youthful animal. What a pleasant stout piece, she will be smarter to eat than the old lady. I should act cunningly, in order to get both. So he strolled for a brief timeframe by the side of minimal red-top, and afterward he stated, ...

When to Hyphenate - Proofeds Academic Writing Tips Blog

When to Hyphenate - Proofeds Academic Writing Tips Blog When to Hyphenate Hyphenation is a term for connecting two words with a hyphen to make a compound word. In this unique situation, compound just methods two separate words have been consolidated. Compound Adjectives Compound descriptive words are framed by joining two words (e.g., attractive, eager for power or clumsy). Further models include: Unfenced Low maintenance Long haul Notable Compound descriptive words can be made out of multiple words, making them progressively like expressions: Flippant Giddy Nonchalant Compound descriptive words like these should possibly be hyphenated in the event that they show up before what they are portraying in a sentence. For instance, the compound descriptive word in The notable craftsman Whistler†¦ could likewise be utilized without a hyphen later in the sentence: e.g., The craftsman Whistler was well known†¦ Compound Nouns and Verbs It is progressively hard to tell when to hyphenate things and action words. Much of the time, it is only a question of show (e.g., relative). The best activity with these terms is check a word reference. In the event that you discover a term where the hyphen is discretionary, your principle rule ought to be consistency. Numerous words that start with the prefixes non-, pre-, de-or re-are hyphenated, yet this is just vital when it forestalls a letter conflict. For instance, we hyphenate reexamine on the grounds that assess begins with a similar letter that goes before it. Be that as it may, we don't hyphenate retry in light of the fact that there is no letter conflict. This isnt in every case valid, however it is a decent dependable guideline (and you can generally check a word reference if youre not secure with a word). Hyphenating for Clarity Sometimes, we likewise utilize a hyphen to guarantee lucidity. Excluding a hyphen can even change the importance of certain sentences. For instance: I once observed a man-eating crocodile. I once observed a man eating crocodile. The principal sentence here depicts a crocodile as man-eating (i.e., a crocodile that eats people). The second, non-hyphenated sentence portrays a man eating crocodile meat. Rules about which words ought to be hyphenated can very between establishments, however, so make certain to twofold check your style direct. In the event that you might want to have your paper checked for style, language structure and organizing blunders, utilize Proofed’s expert scholarly editing administration.

What Does the End of Summer Mean to You

What Does the End of Summer Mean to You I’m taking a non-traditional approach to my blog this week because I’m feeling reflective.   Tomorrow I head out of town for a final vacation on the East Coast (New Hampshire).   I’m going to Dance New England’s summer dance camp, a place I have spent from four to eleven days every year (except one) for the past twelve years. It has become automatic for me that the end of summer means I’m heading to dance camp.   In fact, I almost didn’t go to camp this year because I had so much work to do, engagements on my calendar, etc.   But this ritual of camp is so ingrained that a week ago I cancelled all my appointments and bought a plane ticket.   The end of summer just isn’t the same without dance camp. The end of summer also means fall colors coming, and crispness in the air.   Apples flooding the farmers market where berries used to be.   Thoughts of snow shovels encroaching. Most important, however (yes even more important than dance camp), the end of summer means admissions season is approaching, and life is about to get even busier for The Essay Expert.   For the past nine months I have been a resume writer and business owner, as well as a career advisor at the University of Wisconsin Law School.   In a few short weeks, “College Admissions Essay Advisor” will move to the top of the list along with “Law School Admissions Consultant” for Kaplan. I look forward to this upcoming time of year.   College and law school applicants all have unique stories to tell, and I love learning and exploring them.   I love working with students, helping them gain insights into their lives that they might not have had otherwise.   I love watching people’s stories reveal themselves onto the page in a way that captures the interest of admissions officers because no one else could have told those stories in that particular way. And of course I love helping clients get into the colleges and law schools of their choice. I associate apples and fall crispness, even Thanksgiving, with the process of shepherding students into their next phase of life.   It’s a rewarding venture and the results will flower with the spring.   In the meantime, I’m heading to dance camp.   I’ll have more bloggery for you when I get back. I’m curious…   what does the approach of the end of summer mean to you?   Are you a job seeker getting ready to buckle down in your search?   Are you the parent of a high school senior getting ready to increase your encouragement for your child to write an essay draft?   Are you a teacher writing letters of recommendation?   Please share in the comments below. Save

Motivation - Extrinsic and Intrinsic - 1014 Words

ESSAY #2 Motivation: Extrinsic to Intrinsic Motivation is a key factor in determining business success or failure. Successful organizations relentlessly seek to operate with a clear understanding of employee needs , and develop specific focus’ on how to meet them. Two key theories in organizational motivation are expectancy theory and equity theory. Both theories focus on the outcomes of a given decision or system rather than on individual employee needs. The goal of both process theories is to increase output. Some industries are better at applying process theory than others. In high pressure sales industries process theory is evident. Computer companies run operations based on equity and expectancy theory. The†¦show more content†¦Positive feedback cycles occur when sanction is properly implemented. Extrinsic reward for incorrect reasons is deadly to organizational value creation systems. Extrinsic reward provided for performance of expected task decreases the value of future extrinsic reward and creates expectation of future extrinsic reward for routine tasks. Expectation created through over rewarding ends in withholding of high levels of extrinsic reward for average performance and is perceived as sanction. Instrumentality is decreased as effort is perceived as unrewarded. Effort is reduced to poor performance levels so that effort is matching perceived instrumentality. Successful organizations implement highly structure extrinsic reward systems that deliver consistent feedback regarding instrumentality to avoid over rewarding. Improperly controlled sanction is deadly to organizational efficiency. Sanction that is implemented through withholding of extrinsic reward destroys intrinsic reward and motivation if applied incorrectly. Sales teams that do not have the appropriate materials, knowledge, or support structure to perform at a high level should not be sanctioned. If groups are sanctioned through withholding of extrinsic rewards in situations in which other factors are the key reasons for failure group motivation is annihilated. Sanction for failure to attain success that is not attainable removes all intrinsic motivation. Successful organizations focus onShow MoreRelatedIntrinsic and Extrinsic Motivation1083 Words   |  5 PagesMotivation Ken 1 Intrinsic and Extrinsic Motivation Literature Review AK 11 April 2013 Professor J. Losche PSY-432 Ken 2 Both intrinsic and extrinsic motivation help to fit psychological values and beliefs of an individual. Intrinsic motivation comes from the inside of an individual, such as the drive to do something. Extrinsic motivation comes from the outside factors, such as doing something for a reward. There are mixed emotionsRead MoreMotivation, Intrinsic And Extrinsic Motivation756 Words   |  4 PagesMotivation is a very important factor no matter what sport you coach or what the team or athlete goals are. A true coach must be able to understand their athlete and be able to tap into their motivation, maximizing their performance. Chapter four was written about two particular types of motivation, intrinsic and extrinsic. No matter what theory you believe, all theories boil down to these two types of motivation. Knowing the difference between intrinsic and extrinsic motivation, can help you honeRead MoreMotivation : Extrinsic And Intrinsic Factors1476 Words   |  6 PagesMotivation: An Eva luation of Extrinsic and Intrinsic Factors Motivation has been widely studied and particularly explored in organisational behaviour. Extrinsic and intrinsic motivations are two areas of current discourse that have been critically examined for motivating workforce. This paper aims to: define extrinsic and intrinsic motivations; outline the competing views regarding the relationship between the concepts; and, apply the research findings to a workplace observation within the RoyalRead MoreEssay on Intrinsic and Extrinsic Motivation607 Words   |  3 PagesWhen a person plans or wants to do something, he or she has a motivation for that specific thing. In other words, when a person does something, that person has a reason why he or she should do that thing. Not always there is a reason to do something, but sometimes may be many reasons that are backing a person to take those actions to do it. This happens not only to humans, or living organisms, but also in nonliving organisms. An example is when a rock which had bounced after i t hit the floor whileRead More Intrinsic and Extrinsic Motivation Essay2658 Words   |  11 PagesIntrinsic and Extrinsic Motivation Students are generally classified by two different types of motivation, which are, intrinsic and extrinsic motivation. These two types of motivation are the basis for a student’s action and their view of how they perceive schooling and even life. The first type of motivation is intrinsic motivation, which â€Å"generally refers to motivation to engage in an activity because that activity is enjoyable and satisfying to do† (Noels, Pelletier, Clà ©ment, Vallerand, pgRead MoreExtrinsic Motivation And Intrinsic Motivation917 Words   |  4 Pagesthem the help that they need. Our agency has the ability to affect the lives of other people in a positive way, which leads to intrinsic motivation. Intrinsic motivation occurs when the employees have positive internal feelings that are generated by doing well, rather than being dependent on external factors like incentive pay or compliments from the boss, leading to motivation to work effectively. Designing a Motivating Workplace – The Job Characteristics Model As stated previously, the five employeesRead MoreEssay on Intrinsic versus Extrinsic Motivation1327 Words   |  6 PagesIntrinsic versus Extrinsic Motivation Introduction The success of any business depends on the productivity and satisfaction of its employees. Employees need to be motivated to work. Motivation can be defined as the inner force that drives individuals to accomplish personal and organizational goals. Motivation can be either intrinsic or extrinsic. For an individual to be motivated in a work situation there must be a need, which the individual would have to perceive a possibilityRead MoreIntrinsic and Extrinsic Motivation in College Students681 Words   |  3 PagesLet’s take a closer look at how motivation ties in with these intrinsic and extrinsic theories for motivation. It is clear that motivation is one of the most prominent driving forces by which humans pursue and ultimately achieve their goals. Motivation, quite simply, is rooted in the human instinct to minimize pain and maximize pleasure. The characteristics of such a basic theory would usually be about as clear cut as they come. However, motivatio n relies heavily on one’s personal psychology as wellRead MoreIntrinsic vs Extrinsic Motivation Essay992 Words   |  4 Pages1 Intrinsic Motivation verses Extrinsic Motivation Jakarla Watts Foundation of Online Learning American Public University Sharie Adamson Read More Motivation: Intrinsic vs. Extrinsic Essay1077 Words   |  5 PagesMotivation can be defined as the desire or inspiration to carry out specific tasks or to do something. Motivation is required when goals are being set and more so in their execution. In a work setting, motivation can be defined as a process through which individuals choose between alternative forms of behavior with the aim of achieving personal objectives. The goals sought by individuals can be extrinsic or relatively tangible such as monetary rewards and promotion, or intrinsic or intangible such

Separation of Powers and Checks and Balances - 654 Words

There are both similarities and differences, when referring to checks and balances and separation of powers. Both have to do with the Government. But separation of powers is a model of government in which different parts of the government are in charge of different tasks; in the United States, these parts are known as the Legislative, Executive, and Judicial. Checks and balances is a means of trying to ensure that these three parts of government stay equal, and that one does not try to take over another. Separation of powers was first introduced as a government model in ancient Greece, and was used largely in the Roman republic. Under this Government model, the state is divided into separate and independent entities. The normal†¦show more content†¦Checks and balances does not separate the powers, rather it expands off of it. Checks and balances gives each entity of government a different advantage over the other. Some examples are: 1. The president can veto laws, but congress can overrule the veto with 2/3rd vote. 2. The president and congress could agree on a law, but the supreme court can rule it unconstitutional. 3. Congress can pass laws, but the president has the option to veto them. 4. The president can appoint judges and other officials, but the senate must approve of them first. There are many real life examples of checks and balances being used in the US. Take Andrew Jackson for example. He vetoed over 20 bills after the civil war! Another one would be in 1936, when the Supreme Court declared the NIRA and the AAA, which were 2 new deal programs passed during the Roosevelt administration unconstitutional. After the civil war, congress also overrode over 20 presidential votes! There are no clear similarities and differences between separation of powers and checks and balances, because checks and balances expand off of the idea of separation of powers. Checks and balances relies on the idea of separation of powers,Show MoreRelatedSeparation Of Powers And Checks And Balances1144 Words   |  5 Pagesframers believed that their government should be based on the separation of powers and checks and balances. This term of separation of powers was coined by Baron de Montesquieu, a French enlightenment writer. For the framers this idea of having separation of powers was mainly to avoid having the majority ruling with a strong hand. They avoided giving any branch of what was now their new government too much power. This idea of separation of powers by the framers was also because they believed that a governmentRead MoreThe Separation of Powers and Checks and Balances Essay518 Words   |  3 PagesThe separation of powers and checks and balances is a system that was created in America by the founding fathers in the constitution of the United States. The separation of power plays an important role of keeping the three branches which are legislative, executive, and judicial in the government systems equal to one another and that neither branches becomes too powerful. Each branch has its very own power and duties to serve to the people and government. All three branches play a significant roleRead MoreThe Theory, Separation Of Powers With Checks And Balances, And Divided Government1456 Words   |  6 PagesWhy is it so difficult to accomplish anything in American government? The answer lies within three features of American government: the Hyperpluralist theory, separation of powers with checks and balances, and divided government. All these aspects of government result in gridlock, â€Å"a condition that occurs when interests conflict and no coalition is strong enough to form a majority and establish policy, so nothing gets done† (19 ). The first element of government that halts progress in America isRead MoreFederalism, Separation Of Powers, Checks And Balances And The Bill Of Rights1208 Words   |  5 Pages Federalism, separation of powers, checks and balances and the bill of rights are the four main elements that the constitution is made up of. All four of these elements are what made the constitution strong, lasting over two hundred years. Three separate branches were created that had their own specific powers. The government was then given the power to tax and enforce its laws. The structure of how this one document has governed is what makes the constitution unique. The U.S. constitution establishedRead MoreWhy Did the Founding Fathers Create a Constitution Based on the Ideas of Separation of Powers, Checks and Balances, Federalism and the Bill of Rights?1533 Words   |  7 Pagesconstitution based on the ideas of separation of powers, checks and balances, federalism and the bill of rights? The founding fathers wanted to create a constitution because many believed that the national government had to be stronger than what it had been with the use of the Articles of Confederation. But at the same time they were fearful of human nature and how often it could be seen in the history of other countries such as Britain, for people in the position of power to infringe on the rights ofRead MoreSystem of Checks and Balances in America Essay1215 Words   |  5 PagesConstitution creates separation of power by dividing the government into three separate branches. These branches include the executive branch, the bicameral legislative branch and judicial branch. In order to ensure that no branch were to overpower the other two branches, the forefathers of the United States of America created a system of checks and balances. Because the United States of America Constitution created the separation of power that is supported by a system of checks and balances, the United StatesRead Mor eThe Constitution Defends a Tyranny-free Government773 Words   |  3 PagesConstitution defends against tyranny are federalism, separation of powers, and checks and balances. Federalism is one of the ways that helps defend against tyranny. Federalism granted powers to the central government and to the state. They share a portion of the powers between them, as shown in the diagram, like the power to take and borrow money (Doc A). With overlapping powers, neither groups would have complete control, yet would retain enough power to subdue any uprising made by the other party.Read MoreEssay on Separation of Powers in the US Government877 Words   |  4 PagesThe separation of power throughout the united states government prevents one part of the government from becoming so strong that it can infringe on the freedom of the governed (Bernstein 24). The united states government is a representative republic. A representative republic is a type of democracy where the people elect representatives to vote for them in the nations matters, rather than having every person vote on every single election and issue. The U.S. government is separated into three mainRead Mor eEu - Separation of Power?1629 Words   |  7 PagesIn this essay I shall attempt to analyse whether the separation of powers is respected in the attribution of competences within the European Union. The separation of powers In order to assess this question we first have to consider what the doctrine of separation of powers actually is. The idea was developed by the French jurist Montesquieu in the 18th Century. It is based on a division of power between the legislature, the executive and the judiciary. Each institution have their distinct and largelyRead MoreThe Separation of Powers Doctrine Essay1040 Words   |  5 PagesThe Separation of Powers Doctrine The Separation of Powers Doctrine can be traced as far back as ancient Greece and essentially the meaning attributed to it is the dividing functions of government between groups with different interests, so that no power in the centre can act without the cooperation of others. However there are many interpretations of the doctrine, one being that of Aristotle, who favoured the division of power according to class interests of the

Dixons Hrm Brief Free Essays

Human Resource Management Functional Brief Dixons Group’s decision to reorientate the business around serving the customer has had far reaching implications for Human Resource Management (HRM). The emphasis on first-class customer service is intended to help Dixons differentiate itself from its online competitors. The decision to stress personal, face-to-face interactions is clearly something that online competitors will be unable to replicate and if this can be turned into a source of competitive advantage for the company then it represents a sound strategic move. We will write a custom essay sample on Dixons Hrm Brief or any similar topic only for you Order Now The strategy does, however, hinge on Dixons being able to deliver this excellent customer service. The very face-to-face nature of service delivery means that it can only be provided through the employees of Dixons group which, in turn, means that human resource management is pivotal. This shift in emphasis is best illustrated by the two delivery drivers in the video of the customer plan who comment that when delivering goods ‘we shouldn’t just be saying â€Å"sign here† and then running off. We should give them [the customer] that experience’. http://www. dixonsretail. com/dixons/templates/modules/video. jsp) Aligning HRM strategy with this shift in business strategy has considerable implications for Dixons employees. With employee turnover at 15% – a low level for a retail organisation – the majority of employees affected by the change have spent time working under the previous system. This means that a significant amount of retraining is ne cessary to ensure that employees both know and are able to implement the new strategy. At the heart of the new strategy is the idea of solving problems for the customer. As Group Chief Executive, Sebastian James points out ‘When customers come in and say they want a television what they actually mean is that they want to do something – they want to watch the game, entertain the kids†¦Ã¢â‚¬â„¢ Training Dixons staff to help solve the customers’ problems involves ensuring that they not merely have excellent product knowledge but also the know how to provide ancillary services around the product. Dixons achieves this through a mixture of techniques, for example workshops and e-learning. Techniques to help the employees remember the key features of particular products are also employed. Through a clear, customer orientated approach, Dixons hopes to be able to help solve their customers’ problems, rather than simply sell them a box. This training has cost Dixons a great deal of money, with all staff having been through at least three cycles of retraining. These efforts, however, appear to be bearing fruit with significantly improved customer advocacy measures. The percentage of customers who are ‘very likely to recommend’ Dixons has risen from 43% to 73% since 2010 (Dixons Annual Report and Accounts 2011/12, p. 9). The Dixons case illustrates how the alignment of business strategy with people strategy is important in achieving organisational objectives. The customer metrics appear to be improving and it will be interesting to see how this impacts on the financial performance of the business. How to cite Dixons Hrm Brief, Papers

The Concept of Global factory-Free-Samples-Myassignmenthelp.com

Questions: 1.Discuss about the Concept of Global Factory? 2.What are the Implications of the concept for International Business? 3.If you were to establish a firm of your own, how would you leverage the global factory to develop your firm into a successful International Business? Answers: 1.Global Factory In todays scenario when the integration of the whole worlds economy is taking place the concept of global economy has enhanced to a greater extent. The economic activities that are conducted globally and the merging of innovation along with production and distribution of commodities and services give rise to new form of institutions known as Global Factory. The countries which are in the phase of emergence or the developing countries are restricted by the influence of the global factories. This concept of global factory was given Peter J. Buckley. The corporations working in the different nations combine their plans and strategies globally. The role of global factory concept is increasing in todays time as it inculcates the governance of both internal activities and contracts with external parties. It is a complex organizational form at the macro level. Globalisation too has its impact on its emergence (Buckley, 2011). Also, the introduction of this concept led to the creation of kno wledge and new ideas for the multi-national enterprises (Brien, Scott, Gibbon, 2011). The emergence of global factory allows the managers to react as co-ordinators across the globe which are connected internally. The success of this system is basically dependent on the cooperation and co-ordination. Control of information plays a significant central role in this regard. Changes in technology especially the introduction and growing electronic media have reduced the cost of transactions taking place at the global level. 2.Implications of Global factory on International business The concept, Global Factory has influenced the international business and also the strategic decision making of the international business. The internationalisation theory considers the location and ownership status for the economic activities that are conducted. The emergence of global factory has provided new horizons in terms of location to enter international business (Buckley Strange, 2016). The global supply chain can be categorised into three parts i.e. original equipment manufacturers, customer for contract manufacturers and the third category is warehousing. With the widening of scope of the business, global factory provides financial strength to the business operating at international level to buy the firm possessing potential nature in the host country. The obstacles that lie in the way are the geographical based i.e. transportation and costs of transactions or the lack of entrepreneurial culture. The conduction of the business at the global level requires the firm to hav e proper control over the business operations. Decision dynamics act as a managerial tool in effectively supporting the business operations and decisions based on location and ownership. The theory of internationalisation focuses on grouping of the resources of the firm at the firm level. 3.Leveraging the global factory to develop the firm into a successful international business If I were to establish a firm of my own at the international level then to develop and making my firm a success, I would have made the head office to critically adopt and analyse the operations of the firms value chain to associate and directly influence the spread economic activities at an international level. According to Hillemann Verbeke (2014), as the impact of externalities and that too influence the working dynamically therefore, analysis of external environmental factors becomes the essence for organisation success at the global level. Social media or improved technological innovations would be my weapon to reach to the farther locations. Nurturing the assets including managerial capabilities and organization flexibility of focal firm also matters in leveraging global factory (Eriksson, Nummela Saarenketo, 2014). The power of global factory is dependent on the combined effects of entrepreneurship, control and selecting the appropriate data and facts; availability and applic ation of finance and capital and new ideas (innovation). The institutions of parent company can be combined with them so that the entrepreneurship practices and business risk taking can be encouraged and fostered in a faster way and the transformation needs to be adjusted. (Buckley, 2011) .Developing a reputation of the brand name can also assist the global factory to spread its production and services in the host country. My focus would be to control of distribution and widespread the operations of the business to ensure its future success. In the present time, when the technological development is at its peak along its merit of cheaper source to spread the business at the international level, its implication can act as a productive means to develop the business. So in order to develop my firm at an international level, by leveraging the global factory the combination of finance, knowledge management, promotional techniques and long term strategy planning would be required for inte rnational business success and to gain competitive advantage for the firm against the new entrants. References Buckley, P. J. (2011). The impact of globalisation and the emergence of the global factory. InThe future of foreign direct investment and the multinational enterprise(pp. 213-249). Emerald Group Publishing Limited. Buckley, P. J. (2011). International integration and coordination in the global factory. Management International Review,51(2), 269. Buckley, P. J., Strange, R. (2015). The governance of the global factory: Location and control of world economic activity.The Academy of Management Perspectives,29(2), 237-249. Eriksson, T., Nummela, N., Saarenketo, S. (2014). Dynamic capability in a small global factory.International Business Review,23(1), 169-180. Jenny Hillemann ,,Alain Verbeke ,(2014), Internalization Theory and the Governance of the Global Factory, inAlain Verbeke,Rob Van Tulder,Sarianna Lundan(ed.)Multinational Enterprises, Markets and Institutional Diversity (Progress in International Business Research, Volume 9)Emerald Group Publishing Limited, pp.27 48 OBrien, D., Sharkey-Scott, P., Gibbons, P. (2011). From Federation to Global FactoriesAssessing the Contribution of the Subsidiary Middle Manager in Todays MNE.Firm-Level Internationalization, Regionalism and Globalization, Basingstoke, New York, Palgrave MacMillan, 48-63.

Were The Federalists Democratic Essay Example For Students

Were The Federalists Democratic? Essay The idea of democracy is both vague and is often over-simplified to mean â€Å"majority rules†. In theory, such a notion sounds both just and efficient. However, in practice, the concept of â€Å"majority rules† is much more complex and often difficult to implement. Modern-day versions of democracy, such as the one utilized in the United States, simply guarantees a person’s right to voice his or her opinion in all matters involving the public. American democracy merely provides a forum for the expression of such viewpoints; it does not guarantee the ability of any individual to bring about change. The Federalists, who were greatly responsible for the ratification of the beloved Constitution of the United States, recognized the impracticality of Jefferson’s town-hall democracy and simple â€Å"majority rules† and settled on a type of government which could merely guarantee an individual’s right to representation. In some regards, the Federalis ts were pragmatic democrats-supporters of democracy who recognized the shortcomings of the voting public while at the same time suggested certain instruments to protect John Q. Public. The Federalists were opposite of idealists; they were realists. And it is this realism that is directly responsible for the success of democracy within the United States. We will write a custom essay on Were The Federalists Democratic? specifically for you for only $16.38 $13.9/page Order now Democracy, the ideal, is held dear by most Americans. â€Å"What Americans would not do†¦for the vindication of a fundamental first principle: the right of the people to determine their own future,† comments Albert R. Papa in his article â€Å"The Allure of Civics Book Democracy†. While nearly all Americans recognize the benefits of a democratic nation, the Federalists maintain that often times, minority and majority â€Å"factions† of society act contrary to the good of the whole. Madison, a staunch Federalist, defines a faction in The Federalist Papers No. 10 as â€Å"a number of citizens, whether amounting to a majority or minority of the whole, who are united and actuated by some common impulse of passion, or of interest, adverse to the rights of other citizens, or to the permanent and aggregate interests of the community.† While Madison maintains that factions, by definition, are detrimental to the good of the whole, he does recognize their right to exist. What could be more democratic than allowing all groups to assemble, even those which violate public good? Never does Madison suggest restricting the rights of such groups; â€Å"Liberty is to faction, what air is to fire, an aliment without which it instantly expires. But it could be a less folly to abolish liberty, which is essential to political life, because it nourishes faction, than it would be to wish the annihilation of air, which is essential to animal life, because it imparts to fire its destructive agency† writes Madison. The pragmatic nature of Madison realizes the corrosive function of â€Å"factions† and he explains within his writings why such entities will not pose problems for America- a larger Republic. He argues that in Republics composed of larger populations, â€Å"factions† fail to play significant roles because of their decreased ability to exert influence on others. â€Å"The smaller the society†¦the fewer the distinct par ties and interests, the more frequently will a majority be found of the same party; and the smaller the number of individuals composing a majority, and the smaller the compass within which they are placed, the more easily will they concert and execute their plans of oppression,† suggests Madison. Although Madison and most Federalists recognize that factions simply exist because of human nature and therefore cannot be eradicated, they believe the system set-up within the United States will prevent â€Å"factions† from dominating the political process. The fact that Madison includes the line â€Å"whether amounting to a majority or minority of the whole† in his definition of factions is quite significant. Can the majority ever be wrong? Since most Americans believe that democracy should serve the interests of the majority (majority rules), how can a majority â€Å"faction† ever represent views inconsistent with the good of the whole? Critics of the Federalists Papers argue that Madison’s definition of factions is extremely anti-democratic in nature. Even though a faction’s viewpoints may be destructive to the institution of American government, the government’s main role is to represent the will of the people regardless of subsequent effects. However, certainly one can understand Madison’s concerns regarding â€Å"factions† as he does not desire to see the government which the Constitution created, a government which is based upon many of his ideas, suffer irreparable harm. Since the Federalists were not idealists and recognized the openness of representatives in government to corruption, the Federalists were strong supporters of a system of â€Å"checks and balances† to aid in minimizing this risk. â€Å"If men were angels, no government would be necessary. If angels were to govern men, neither external nor internal controuls on government would be necessary,† writes Madison over the necessity of monitoring and regulating government agents. A system of â€Å"checks and balances† prevents any one group in government from usurping power from another. The primary purpose of this elaborate system is to safeguard the American public from the ill-intended actions of power-hungry representatives. â€Å"The people can never willfully betray their own interests: But they may possible be betrayed by the representatives of the people; and the danger will be evidently greater where the whole legislative trust is lodged in the hands of one body of men , than where the concurrence of separate and dissimilar bodies is required in every public act,† is a logical statement Madison makes within the Federalist Papers. Representatives are elected first to serve the interests of their constituents, but secondly to safeguard the well being of the nation as a whole. Most often when a representative or representative body attempts to obtain an unequal share of power, they are acting in direct violation of the general public good. By involving several distinct governing bodies in the decision-making process, evil ambitions are easier to squelch. Critics of the Federalist Papers draw upon the veto power of the President of the United States, the supposed representative of the entire nation, to prove errors in the Federalist system of â€Å"checks and balances†. In order to override a presidential veto, a two-thirds vote in congress is required. In essence, the president becomes more powerful than all the nation’s represent atives as a two-thirds vote is extremely difficult to obtain. If the goal of the â€Å"checks and balance† system is to prevent the concentration of power in the hands of a few, the presidential veto hardly accomplishes this goal. Although the president cannot create new law, his ability to prevent new law resembles the power held by a dictator. How democratic can one man’s vote be?The Federalists believed in a form of government that is not consistent with the textbook definition of â€Å"majority rules†. They believed in a modified version of democracy- a pragmatic type of democracy. They believed in a democracy which sometimes neglects the majority vote in order to ensure the stability of American government. They believed in a democracy which does not blindly put all trust within its elected officials. They believed in a democracy which nurtures the free soul of the American public. Such a democracy is alive and well in the United States. Is America democrat ic?Politics Essays

Fairness and Equality in Ecuador essays

Fairness and Equality in Ecuador essays Ecuador is small country in south America. is situated over Perà º and beneath Venezuela and Colombia. Its population is 12.500.000. there are different ethnic groups in Ecuador, there is mestizo (mixed Amerindian and Spanish) 55%, Amerindian 25%, Spanish 10%, black 10% (-1-). The predominant religion is Roman Catholicism. 90% of the population knows how to read and write. Ecuador is also very rich in tradition and it has been blessed with tons of natural resources and a climate that allows us to grow and produce all year long almost anything. The official language is Spanish but in Somme places they also speak a mixture of Amerindian dialects especially Quechua( most likely spoken by Indians ) . In Ecuador like in most south American countries politics are very corrupted. Ecuador is not very fair to every one in its community because it doesnt provide equal opportunity for every one,Ecuadors modern society unfair that you can almost say that you are either born with or with out opportunity. One of the most significant factors that affect equal treatment is last names. Last names can be good or bad it just depends WHAT your name is and what does it represent to society. Last names have a history attached. To have a good name means tons of thing, means you come from a family known to every one because its been around in Ecuador at the least for the last 200 years and always have been known to be honest, all men and women were gentlemen or proper ladies, hard working, table manners, politeness, noble, and most of all it says that you can be trusted. While that person can be the biggest thief in Ecuadors history. A lot of the politicians use their last names to project an image of truth and honesty to the people just so they can get a vote. A lot of people rely on names for a lot of things, the difference between having a good name or a bad ...

Embedded Systems Engineering Assignment Example | Topics and Well Written Essays - 3750 words

Embedded Systems Engineering - Assignment Example If the blood alcohol content (BAC) of the driver is more than the defined value, the system locks the ignition disabling he vehicle from starting. For many years the society has experienced drunk driving as a major problem which has claimed so many innocent lives apart from just the drunk drivers. The system not only prevent drunken drivers from driving while intoxicated, but also save many innocent lives who may fall victims of drunk driving. Executive summary An automated breathalyzer in most countries is fixed in convicted drunken drivers vehicles in order to control the vehicle ignition under the conditions that the driver’s blood alcohol content is from the sample breath is below a certain defined alcohol level. The automated breathalyzer engine ignition switch will act as safeguard ensuring that drunken drivers who are not fit to drive are out of the road. It is highly accurate as compared to the manual ways of preventing drunken drivers from driving in that it does not the ignite the car in case the blood alcohol content is above the defined amount. ... That is, if the level of blood alcohol content is higher than the defined value, then the system automatically locks the vehicle’s ignition preventing the engine from starting. It therefore ensures that drunken drivers who are not fit to drive are eliminated from the road thus prevent accidents. Problem statement Public safety calls for the elimination of drunken drivers from the road in order to reduce accidents mostly related to alcohol. Statistics indicate that about 38% of the road accidents are alcohol related. Loopholes exists in the current system used to test drunken drivers on their ability to drive in that a driver who might be breaking the legal limit for blood alcohol still has the potential to pass the roadside sobriety tests. This is because the roadside sobriety tests such as testing if the drunken driver can walk in a straight line are manually done and their accuracy is quite questionable. Objectives A general objective of the automobile breathalyzer ignition interlock system is to prevent drunk drivers who are not fit to drive from driver by automatically locking the car’s ignition system unless the driver’s BAC value is lower than the defined limit meaning that the driver is sober enough to drive. Nearly 38% of road accidents are alcohol related while curbing the problem of drunk driving has proved difficult through the use of the other manual ways, the automobile breathalyzer ignition interlock system precludes the possibility of an accident and other incidents related to drunk driving such as revoking offenders’ licenses altogether. The system should be able to disable the car’s ignition system should it be found that the BAC value of the driver is higher than the defined limit depending on the state or country.

What do Investors Look for in a Business Plan Dos and Donts in a Thesis

What do Investors Look for in a Business Plan Dos and Donts in a Business Plan - Thesis Example This analysis supports the entrepreneur in his decision on what to do next in the process of execution. Thus planning reveals whether it is justifiable to continue with the venture or abandon it. This makes business plans one of the most widely regarded aspects of pre-startup planning (Honig & Karlsson, 2004). The value of planning cannot be questioned because most investors wish to see a business plan first which helps them decided whether to invest or not (Mason & Stark, 2004). However, entrepreneurs, being young and inexperienced, are unable to define their businesses in line with the business plans. The poor business plans that they draw up do not reflect their business objectives. Because of the lack of knowledge and information the business plans do not reflect the mission, objectives, plan of action and financial projections in a manner to attract investors. These challenges lead to greater issues and may even lead to abandoning of projects. They may realize that lack of planning is the cause but by this time they have ended burning up valuable resources such as time and money. A business plan defines how the venture is expected to operate in the current environment. A business plan is essential for both internal and external purposes. Entrepreneurs may have brilliant ideas to start a new venture. They may also have the resources to implement their ideas. However, unless the ideas and plans are compiled together it could soon become confusing for the entrepreneurs as well. Planning is an opportunity evaluation and is important for an entrepreneur who is faced with the decision to enter the market. Therefore, a business plan is absolutely necessary to start a new venture, to attract investors and more importantly, to make the entrepreneurs aware of what they expect to achieve from their business activities. Awe (2006) refers to the Webster definition of an entrepreneur and describes it as â€Å"one who organizes, manages and assumes the risks of

Friedrich Froebels Theory and Ideas on Play

Friedrich Froebels Theory and Ideas on Play Discuss Froebels ideas about Play, and the Environments and Resources which support childrens development. Reflect on the Value of Froebels ideas today. Illustrate your answer with examples from your childhood and any observations you have of children at home or in an early years settings. Introduction Friedrich Froebel (1782-1852) was a German educator most famous for his insight into the importance of the early years of a childs life to their development and later life. Furthermore he also considered that the effect of early life extended beyond the educational achievement into health and society at large. Froebel created kindergartens (childrens gardens) as he perceived a childs growth to be like a plant growing and thriving where the right conditions exist. Within the kindergartens he utilised his principles and practices, including experience of out of doors activities, as an important part of the educational practice. He developed a series of gifts which are designed to be a gift in two senses: firstly in the sense of being given to the child as a gift and secondly as a gift of development. The gifts, which are learning tools, were planned to be age relevant and to encourage development and self-actualisation in the child (Provenzo, 2009) p88-89). The kindergarten and Froebels approach have had a massive impact on early learning and still has relevance today. Froebels influence in the present day The early years of life are vital to the overall development of a child. During this time the emotional parameters are learned together with ways to interact with others and learning through experiences (Sroufe, 1997 p.1-8). In order to maximise the benefit of this time correct stimulation and provision of tools/toys that will enable the child to explore and learn about themselves and the world around them are necessary. Froebel specifically devised his principles for ages 1-7. The Froebel approach involves the principles, pedagogy and environment. The principles take a holistic view of the individual childs progress and recognises their uniqueness, capacity and potential. In addition play is seen to be fundamental and important in the childs development. Part of the learning includes understanding, and working with, the place of humankind in the natural world. Finally the principles recognise the integrity of childhood and of the child as part of a family and of the community (Hermann, 1926 p.201-205). The pedagogy involves having knowledgeable and appropriately qualified professionals to provide skilled informed observation of the children and provide appropriate guidance and teaching. Key to the process of teaching is that is must reach the imaginative, creative, symbolic, linguistic, mathematical, musical, aesthetic, scientific, physical, social, moral, cultural and spiritual aspects of the child. This clearly shows how wide a range of stimulation is required. The childs development is not just the responsibility of the teachers and it is important that the parents/guardians of the child and their educators work harmoniously together to maintain a consistent approach. Play is central to the process and there needs to be a sense of purpose for the child in that play together with an understanding that the child must be viewed holistically as a thinking, feeling person. Encouragement is used rather than punishment to help the child to expand their self-confidence and autonomy. Play can also be used to help the child learn to be able work alone and also with others (Willinsky, 1990 p154-5) . The environment in which the child is placed will also have an important role in their development. Whilst the environment needs to be safe it must also encourage curiosity, stimulation and challenge. Indoor and outdoor activities widen the possible areas of learning and vary the environment providing interest and variety. Froebal also saw working in an environment that is integral to the community to be important in helping the child to be both independent and interdependent and to understand individuality and community and responsibility and freedom. These basic ideals were set out originally by Froebel in his 1826 book The Education of Man. He viewed his own childhood with limited parental attention and remembered his loneliness and using this as his starting point he developed his ideals. He also drew on the knowledge of previous educators when developing his own system of education (Polito, 1996)(p. 161-173). This point may well need to be revisited now with the advent of computers and television programmes specifically aimed at young children. Research needs to be aimed at determining the effects of lack of face to face attention from parents and other adults at home and learning being handed over to mechanical means. There would appear to be correlations between Froebals situation and that of many children today. Lack of interaction with other children and a range of adults limits the possible range of learning situations and may create problems with social interaction later in life although research into this area needs to be conducted to fully understand the effects. Having only the TV or computer for entertainment will also serious limit the childs imagination through lack of personal interaction and physically being involved in the play. This may affect motor skills too through lack of use and a reduced range of movement. In my own childhood I was always encouraged to use inventive play and would create theatre sets with my friends and we would perform little puppet shows for our parents. This type of play involved a variety of concepts; craft work to create the sets, linguistic skills to write the plays, integrated play by playing with others and dexterity to use puppets. Froebels methods are still valid today and can provide children with a wide range of experiences and instil in them curiosity and interest that can be built upon throughout life. Despite how long ago these principles were first developed they are still fully appropriate today perhaps because they relate to the core aspects of development leaving room for the method to be varied as necessary. The gifts such as gift 2 (a set of 3 blocks one square, one sphere and one cylinder) can be moved together with rods and strings to provide multiple possibilities for interactions. These forms introduce the child to geometry and also allow for free expression within individual play. Gift 2 was a form that so embodied Froebals insights that it was used to create a granite construction over his grave (Froebal webn.d.) [online]. There are many toys available today that have similar possibilities and it is important that children are both allowed to play alone with these items but also that parents share play with them too to help with integrated play. One of the key elements within Froebels thinking was the interaction with nature and the natural world. I remember when I was young that at school we had a wild garden at the rear of the playground and we had classes sitting in that area learning about plants and how they grew taking inspiration from what was growing around us. In current settings some schools are able to encourage children in their own school gardens. Whilst this is not appropriate for very small children their interest and excitement about the outside world can be begun by allowing them to play outside and introducing them to flora and fauna such as watching spring bulbs coming up. Many parents may also need assistance in this area as they have not had these experiences themselves and thus have difficulty in helping their children to develop in this way (Taylor, 2004 p.163-178) . It is, therefore, important that children have access to a variety of environments in order to have the opportunity to understand and learn about different settings. Froebal identified that children will have their own individual thoughts and understanding of the things around them and by interaction and role play develop their knowledge further. (Puckett, 2004 p. 45-6) . He described play as the work of children (Miller, 2009)(p.46-50). The current economic situation may have an impact on the money available to parents. However, children are able to benefit from fewer more appropriate ready-made toys and the freedom to become inventive and create their own entertainment. Children will, for instance, often be more interested in the box something comes in and convert the box into a car or tank or dolls house. Such creative play will expand the childs abilities in many different areas (Robson, 2006 p. 39-55) f. The Government scheme Every Child Matters recognises the importance of the early years of life and sets out a range of proposals to support children, parents and all those involved in the care and education of children (H.M. Government, 2003). Through this provision there is a wide range of information and guidance available that can assist in providing good, safe environments and appropriate resources to facilitate learning. This includes such resources as Early Years Learning and Development Literature Review (available as a free download) produced by the Government which contains a wealth of evidence based information to assist in all areas of child development (Secretary of State for Children, Schools and Family, 2009) Conclusion Froebels vision was clear and detailed and still is equally valid today. The way in which it is expressed may have developed further from the original but the basic principles still hold true. The early years are vital to the overall development of a child so it is very important to provide the best environment and resources to facilitate learning. Most children will need to be able to continue with life-long learning to deal with the challenges presented in adult life so stimulating them early on to enjoy learning and creativity prepares them for their futures. Parents, carers and educators need to be working together in order to provide the best environment and resources for children and give them the very best start in life possible. Bibliography Froebel web. (n.d.). Second Gift. Retrieved March 13th, 2012, from Froebel Web an online resource: http://www.froebelweb.org/gifts/second.html H.M. Government. (2003). Every Child Matters. London: Government. Hermann, M. (1926, April). Froebels Kindergarten and What It Means. The Irish Monthly, 54(634), 201-209. Puckett, M. B. (2004). Teaching Young Children An introduction to the early childhood profession. Canada: Delmar Learning. Robson, S. (2006). Developing thinking and understanding in young children. Oxford: Routledge. Secretary of State for Children, Schools and Family. (2009). Early Years Learning and Development Literature Review. London: H.M. Government. Sroufe, L. A. (1997). Emotional Development : The Organization of Emotional Life in the Early Years. Cambridge: Cambridge University Press. Taylor, L. C. (2004). Academic Socialization: Understanding Parental Influences on Childrens School-Related Development in the Early Years. Review of General Psychology, 8(3), 163–178. Willinsky, J. R. (1990). The Educational Legacy of Romanticism. Ontario: Wilfred Laurier University Press.

Heinz Case Study

Company made a corporate move that framed the course of their future business model. In order to increase their competitiveness, Heinz had to come up with a business strategy that would rival competitors. According to the case study, the dominant corporate strategy has been Identified as a directional strategy, which was based on analyzing the company's orientation toward growth. It was noted that the company needed to: 1) cut back on operations by simplifying their business model, 2) diversify the business to increase growth, and 3) grow nationally and globally through a merger which would also reduce debt.The first step in the strategy included streamlining their product selection which would refocus the company's business model, while also offering more flexibility. Heinz had decided to allow their two main food platforms to be the highlight of the company: meal enhancers (which included condiments of all types) and meal and snacks (including frozen and shelf-stable goods and the same made for the food service industry). In doing so, they could focus more attention to detail on their successful products such as packaging and quality, Instead of spreading themselves thin by splitting powerless with struggling products and brands.The second strategy Included Increasing growth by diversifying business. Heinz did so by engaging In concentric diversification with the Del Monte Company. By creating a synergistic relationship with a like-minded food company, Heinz was able to take stock of their product lines, figure out strengths and weakness of each, and identify which of the products would benefit from a strategic fit with Del Mote's input regarding approach and knowledge in production, marketing and/or sales. This allowed both companies to converge, growing both individually and together, thereby increasing profits and company growth.In fact, it was expected that as Whine's revenue increased by twenty percent, Del Mote's company would double in size. Lastly, th e business merger of Heinz with Del Monte Foods has not only Increased wealth, but It has reduced the debt. By allowing Its shareholders to assume a 0. 45 share of stock In Del Monte for every share that they owned In Heinz, this also allowed Del Monte to acquire twenty percent of Whine's debt. This essentially made those shareholders the majority owners in the new Del Monte. Additionally, more debt was alleviated when Heinz was able to condense dividends by thirty-three recent, which generated extra monetary flow.By 2004, Heinz was able to change its organizational structure which showcased its horizontal growth. They were able to venture into new markets through their band acquisitions from Del Monte, and created a strong presence in the following markets: North America, U. S. Foddering, Europe, Asia/Pacific, and smaller markets in Latin America, Africa, India, and the Middle East. Across the board, this resulted in profitable diversification In revenue. The appropriateness of thi s directional strategy seems to have worked In the Heinz Company's favor.Instead of continuing to be weighed down by debt, and an over-bloated portfolio of products (all of which were not profitable), the merger helped to alleviate most of the problems. If they had chose to only focus on a of debt acquired by Del Monte. Also by not choosing a parenting strategy, they allowed for more of a partnership between companies instead of a one holding more power than the other. The directional strategy seemed to offer the best combination (portfolio attention and a synergy relationship) of the latter two strategies, which worked best for the goals that Heinz Company had in mind for their own personal growth.

Social Responsibility, Consumerism, and the Marketing Concept

SOCIAL RESPONSIBILITY, CONSUMERISM, AND THE MARKETING CONCEPT Robert D. Winsor, Loyola Marymount University ABSTRACT This paper compares the often-criticized â€Å"selling orientation† or â€Å"selling concept† with the commonly-praised â€Å"societal marketing concept â€Å"from the perspectives of consumer rationality and persuasibility. It is suggested that both orientations view consumers as relatively irrational and as easily prone to manipulation by marketers. The implications of this similarity are explored from the perspectives of consumerism and social responsibility. INTRODUCTIONCritics of marketing have consistently attacked the discipline for discounting consumers' intelligence and capacity for rational choice and for deliberately confounding consumers in their efforts to make rational, informed, unbiased, and free economic choices. At the same time, societal trends have pushed U. S. businesses in the direction of increasing concern for social issues and a ttention to long-run consumer welfare. The aforementioned criticisms and pressures for increasing social responsibility are largely driven by the same social paradigms and constituents.Yet, it is noteworthy that the ultimate result of an expanded social responsibility of business is the concomitant diminishment of free consumer choice. Moreover, this obstruction of consumer discretion is the inevitable consequence of presumptions of consumer irrationality. Thus, while groups such as consumerists have often criticized marketers explicitly for rejecting notions of consumer rationality, these same groups and sentiments have forcefully promoted the social responsibility of business and the societal marketing concept as advancements in business thought and practice.As a result, contradictions can be seen to exist within the consumerist agenda, and are apparent (but unacknowledged) in the â€Å"societal marketing concept† and calls for increasing the responsibility of business towa rd social issues and concerns. The goal of this paper is to expose these contradictions and to elaborate upon their implications for business and society in general. THE EVOLUTION OF THE MARKETING CONCEPT In January of 1960, the marketing discipline entered a new age.In this year, we were presented with no ground-breaking theory, no pioneering methodology, no brilliant adaptation of another discipline's construct, and no monumental grant. We were, however, given something we would come to treasure much more highly than any of these. We were provided a raison d'etre and a philosophical foundation. It was on this date that the Journal of Marketing published an article by Robert Keith (1960) entitled â€Å"The Marketing Revolution. And, since its publication, marketers have been able to feel justified in believing that their efforts were not only indispensable, but that they have been instrumental in bringing about sweeping improvements in the evolution of business practice. Although the revolution described by Keith has been tamed to become the â€Å"evolution† of the marketing concept, and the generalizablity of the evolution it described has been questioned by some (e. g. Fullerton, 1988), the transformation in American business described by Keith's model has nonetheless served as a source of explanation and justification for marketing academicians.The â€Å"post-evolution† marketers have been lent a degree of dignity and a sense of purpose which was conspicuously lacking before. Prior to this date, marketers were perceived to be at best superfluous, and at worst dishonest or unscrupulous. Not that the average citizen considers marketing in any different light today, but the belief in an evolution of the marketing concept has allowed the academic marketing community a certain degree of self-respect. In his article, Keith described four â€Å"eras† or periods of thought and practice through which his organization, The Pillsbury Company, pr ogressed.Keith believed that these eras were characteristic of most businesses which were contemporaries of Pillsbury, and thus speculated that an overall movement was in evidence. Since the publication of Keith's article, other writers have modified, refined, and extended the basic thesis advancing this evolutionary process: The most noteworthy and well-known of these descriptions is that of Philip Kotler. Kotler describes five alternative concepts or philosophies through which most businesses have evolved.Although any given business can operate under any of the philosophies, the underlying precept of the evolution thesis is that these philosophies form a hierarchy, with later philosophies being superior to those of earlier eras (Keith, 1960; Kotler, 1994). The implication is that to move from a lower level (earlier) philosophy to that on a higher level (later) is not only insightful, but also good business. The first eras or business philosophies are termed the â€Å"product† and the â€Å"production† concepts.The product concept emphasizes product quality and/or performance, and assumes that at least some consumers are knowledgeable enough to recognize and respect superior attributes in these areas. The production concept focuses upon systems for producing large volumes of products in an effort to drive down costs by exploiting economies of scale. This philosophy is based upon the assumption that most consumers not only recognize, but prefer high value (benefits – price) offerings and are knowledgeable and rational in selecting among alternative products.A later era is known as the selling concept, and is based upon the premise that consumers are relatively uninformed regarding product attributes, or base their selection upon fashion or other â€Å"non-rational† criteria. Moreover, this orientation assumes that consumers are easily influenced. As a result, organizations employing the selling concept typically resort to aggressive selling and promotional efforts, with the goal of seducing or coercing customers into purchasing the product. A considerably higher plane of enlightenment is represented by the marketing concept era.The marketing concept is considered to be a quantum leap up the evolutionary hierarchy, and continues to be embraced by a great number of marketing scholars and businesses. The marketing concept â€Å"holds that the key to achieving organizational goals consists in determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors† (Kotler, 1994, p. 18; 1977a). The motto of the marketing concept is â€Å"find a need and fill it,† and its credo is â€Å"The Customer is King. Like the product and production concepts, but unlike the selling concept, the marketing concept is founded upon the assumption that consumers are knowledgeable, intelligent, and rational, and base their product purchases upon a c areful consideration of the relationship between their own needs and product attributes. As a result, the fundamental premise of the marketing concept becomes a focus on the consumer as the pivotal point for all business activity (Barksdale and Darden, 1971).The thinking underlying the marketing concept was espoused as early as the 1940's and 1950's (Samli, Palda, and Barker, 1987; Bell and Emory, 1971). In 1958 the term â€Å"marketing concept† was coined to describe the philosophy behind this approach (see McKitterick, 1958), and â€Å"by 1965 practically all introductory marketing texts included some discussion of the ‘new' marketing concept† (Bell & Emory, 197 1). The reason that the marketing concept was considered a major breakthrough in business philosophy is that it represented the antithesis of the product, production, and selling concepts.Rather than taking an existing product and endeavoring to modify demand for it by adding features, reducing price, o r varying promotional technique, the marketing concept holds that businesses should first determine the existing needs in the marketplace and then design and produce a product to satisfy this need. In this sense the marketing concept is driven by the needs of the marketplace, rather than the existing abilities of the firm.The fifth, and supposedly highest stage of evolution in marketing philosophies is what Kotler terms the societal marketing concept. In each of his writings referencing the marketing concept, Kotler (1972, 1977b, 1994) clearly states his belief that the societal marketing concept embodies a higher and more enlightened plane of marketing thought and practice, and suggests that this new concept represents an attempt to harmonize the goals of business to the occasionally conflicting goals of society.As such, it postulates that the â€Å"the organization's task is to determine the needs, wants, and interests of target markets and to deliver the desired satisfactions mo re effectively and efficiently than competitors in a way that preserves or enhances the consumer's and society's well-being (Kotler, 1994, p. 29). It should be noted that the societal marketing concept is founded upon one dominant and critical proposition.This is the assumption that â€Å"consumers' wants do not always coincide with their long-run interests or society's long-run interests,† and that, given this, marketers should place the â€Å"emphasis on ‘long-run consumer and societal well being† (Kotler, 1977b). As a result, the societal marketing concept represents an endorsement and justification for the social responsibility of business in contemporary society, and a refutation of Milton Friedman's infamous assertion that â€Å"the social responsibility of business is to make a profit† (Friedman, 1962). THE CONSUMERISM MOVEMENT AS THE CATALYST FOR THESOCIETAL MARKETING CONCEPT The latest consumerism movement is a cause that has been accumulating mom entum for over 30 years in the U. S. , and its disciples assert that all consumers have an inherent right to products which are: safe in use (and even misuse), effective for the use designed, economical, reliable, honestly labeled and advertised, and benign in their impacts upon the environment. Moreover, consumerists have been very proactive in seeing that these â€Å"rights† are guaranteed to individual consumers, either by the firms selling the products, or by the government of this country.Adherents of consumerism tend to believe that businesses are so overwhelmingly motivated by the desire to make a profit that they commonly compromise the quality of the product offerings, thereby jeopardizing the safety of consumers. Consumerists cite examples of this â€Å"greed,† such as the Beech-Nut case involving the sale over 10 years of millions of cases of â€Å"apple juice† which was in reality only sweetened, flavored water (Business Week, 1988).The fact that suc h a large number and variety of these cases exist and continue to be exposed on a regular basis lends a great deal of credibility to the consumerism movement and its underlying assumptions. In explaining the rise of consumerism, Peter Drucker blamed the marketers for failing their consumers and publics in using the marketing concept: We have asked ourselves where in the marketing concept consumerism fits or belongs. I have come to the conclusion that, so far, the only way one can really define it within the total marketing concept is as the shame of the total marketing concept.It is essentially a mark of failure of the concept†¦ (Drucker, 1969) This quote is now famous to marketing practitioners, scholars, and critics alike, and the legitimacy of Drucker's view is generally conceded. In the same year that Drucker made this accusation, Business Week (1969) also asserted that â€Å"In the very broadest sense, consumerism can be defined as the bankruptcy of what the business scho ols have been calling the ‘marketing concept. â€Å"‘ These condemnations of the marketing concept reflected a general assumption within both the business and academic spheres regarding the implications of consumerism's growing popularity.A substantial portion of scholars and managers surveyed in 1971, for example, believed that the rise in consumerism was a direct reflection of the inadequacy of the marketing concept (Barksdale and Darden, 1971). As the presumed response to the failure of the marketing concept, then, the consumerist movement became the foundation for â€Å"a revised marketing concept† which Kotler (1972) proposed as the successor to the â€Å"failed† marketing concept. As in earlier stages of the marketing philosophy evolution, the â€Å"societal marketing concept† was ostensibly constructed upon the ruins of its immediate predecessor.Since the most recent consumerist movement in the U. S. served as the catalyst for today's concept ualization and implementation of the societal marketing concept, it would seem important to understand the modern origins of this movement. ORIGINS OF THE MODERN CONSUMERISM MOVEMENT Writing in 1987, the Auto Editors of Consumer Guide described one car as â€Å"perhaps the most sophisticated (certainly one of the most ambitious) cars ever to come from Detroit† (Langworth and Robson, 1987, p. 51). These authors went on to proclaim that these were â€Å"the kind of cars we should have had in the 1970's, and didn't. The car was the Chevrolet Corvair of the 1960's, and its conspicuous absence in the 1970's was the direct result of what many consider to be both consumerism's explosive postwar debut and also its finest hour. Indeed, the tomb of the Corvair became the foundation of consumerism as we know it today. While business historian's (e. g. , Halberstam, 1986) are eager to criticize Detroit's apparent indifference and ineptitude regarding the 1970's invasion of small, econom ical automobiles from foreign countries and the oil crisis which precipitated this invasion, this blame has been clearly misplaced and undeserved.In 1959, General Motors, acknowledging an existing need in the marketplace for a small, inexpensive, sporty, and fuel-efficient automobile, designed and marketed a vehicle to fill this need. This automobile, the Corvair, was indeed revolutionary in many respects, having four-wheel independent suspension, a rear-mounted air-cooled six-cylinder engine, the option of turbo-charging (a first), and an exhaust system design which would be used on a majority of automobiles for years to come.Both the Corvair and its functional, but considerably more primitive predecessor, the Volkswagen Beetle, were designed, built, and marketed with the highest regard for the marketing concept–offering lower-income consumers the opportunity to own an economical, reliable, and fun-todrive automobile. Both cars were strong sellers, and appeared to satisfy a number of preexisting needs in the marketplace. In 1960, Consumer Reports praised the Volkswagen for its good workmanship, and handling and roadability which were â€Å"well ahead of the U.S. average†. Additionally, about the worst thing that Consumer Reports could find to say about the Corvair was a remark about its â€Å"unimpressive trim quality† (cf. Abernathy, Clark, and Kantrow, 1983). Unfortunately for many consumers, Ralph Nader would use these cars as a catapult for his career, and in so doing, would become synonymous with the consumerism movement. In 1965 he wrote a book entitled Unsafe at Any Speed, in which he criticized General Motors as being irresponsible, greedy, and unconcerned for the public's safety.Nader used the Corvair as the book's primary example, developing an elaborate, scathing, but also relatively misplaced criticism of the Corvair. Due to the negative publicity which the book generated, the book dealt a death blow to the Corvair, which imme diately began a downward sales spiral toward its eventual extinction in 1969. Inspired by the â€Å"success† of Unsafe at Any Speed, an equivalently brutal and faulty criticism of the Volkswagen Beetle was written in 1971 by a colleague and ally of Nader, and was entitled Small—On Safety (Dodge, 197 1).Since, by the time of this book's publication, millions of Volkswagens were on the road and were well-regarded as providing reliable, economical, and serviceable transportation, the book failed to achieve any credibility, and did little harm to Volkswagen's sales. What should have been evident to readers of either book and to consumers in general, but was perhaps not appreciated until much later, was that it was physically impossible to construct a small economy car which was as safe as the leviathan Cadillacs, Lincolns, and Chryslers of the same period.Had a well-designed car such as the Honda Civic (or any other contemporary compact automobile) been introduced into the market in the 1960's, it too would have certainly been labeled as unsafe, and forced off the market. THE SOCIETAL MARKETING CONCEPT AND THEORY X The societal marketing concept is largely congruent with the â€Å"multiple constituency model of organizations† (Kimery and Rinehart, 1998), and general notions of the responsibility or obligation of businesses to social and environmental stakeholders.Contrasted to the marketing concept or orientation, which posits the direct and simple relationship between organizational profitability and responsiveness to customer needs and concerns, the societal marketing concept or multiple constituency model suggests that success is highly dependent upon an organization's attentiveness to all constituencies simultaneously (Kimery and Rinehart, 1998). Yet due to the common opposition between immediate consumer needs and long-term societal and individual needs, the simultaneous â€Å"satisfaction† of all of these demands is frequently dif ficult if not impossible.Moreover, the focus upon â€Å"un-stated† or long-term customer needs and a concomitant discounting of stated consumer desires have distinct overtones of corporate or governmental paternalism and the assumptions of producer or governmental sovereignty, which this perspective necessarily implies. In short, where the marketing concept is the economic equivalent of the democratic process, the societal marketing concept is antithetical to the tenets of democratic equality and more comparable to economic fascism.In an eloquent paper outlining the conceptual foundations of his societal marketing concept, Kotler adapted Douglas McGregor's managerial â€Å"Theory X / Theory Y† to illustrate alternative perspectives of customers (Kotler, 1977b). According to McGregor, Theory X managers view their employees as being lazy, ignorant, gullible, suspicious, and disloyal. In contrast, Theory Y managers view their employees as informed, intelligent, motivated, unique, and rational (McGregor, 1957, 1985).In his adaptation, Kotler makes the assertion that businesses subscribing to the philosophy embodied within the societal marketing concept make assumptions about their customers which are consistent with Theory Y (as opposed to Theory X). In other words, Kotler believes that the societal marketing concept is philosophically consonant with a perspective of the consumer as informed, intelligent, and rational, suggesting the higher plane of enlightenment shared by adopters of this concept and alluding to the concept's supposed capacity for consumer empowerment.Although Kotler makes a valuable contribution in adapting this managerial framework to the marketing discipline, he grossly errs in his interpretation. A far more plausible observation is that the societal marketing concept is solidly built upon Theory X assumptions about consumers on the part of the marketer. According to Kotler (1977b), â€Å"societal marketers are more attuned to t he buyers' unexpressed needs than overexpressed wants,† and place an emphasis upon â€Å"long-run consumer and societal well being. Because of this, the societal marketing concept clearly forces or compels marketers to make judgments about what is â€Å"best† for consumers, and what needs are valid (as opposed to those that are spurious or unwholesome). It is in this way that the societal marketing concept becomes the ultimate subscriber and underwriter to the Theory X mentality. The conceptual foundation of the societal marketing concept (as well as of the consumerism movement) rests eavily upon the belief that the individual consumer is unable to â€Å"look out for him/herself,† is gullible, ignorant, easily misled, does not know what is actually in his/her own best interest, and thus needs to be protected from powerful and unscrupulous marketers. In this way, the belief that the role of the marketer is to interpret what is â€Å"best† for society and i ndividuals necessitates the assumption that individuals do not and cannot know what is best for themselves. Nor is this an overstatement of the societal marketing concept's goals and assumptions.Bell and Emory (1971, p. 40), proponents of this concept, assert that â€Å"The typical consumer is at such a disadvantage that he cannot assure his own effectiveness. Business has the responsibility to help him, and if business fails then the government or other parties must act on the consumer's behalf. † In addition, in circumstances â€Å"where the buyer is unwilling or unable to make rational decisions,† Bell and Emory believe that â€Å"It is the duty of business to promote proper consumption values† (Bell & Emory, 197 1, p. 40, emphasis added).Yet these are precisely the â€Å"paternalistic† attitudes which characterize the Theory X â€Å"manager† according to McGregor. The fact that some consumers may choose to buy a subcompact automobile because th ey prefer economy over a certain degree of safety, or that some choose to subsist on McDonald's hamburgers, fries and milkshakes despite their â€Å"unhealthfullness† does not imply that these individuals are stupid, or gullible, or that they need to be â€Å"enlightened† by consumerism or societal marketing techniques, This is in fact the precise point at which the â€Å"evolution† of the marketing concept breaks down.The marketing concept holds that marketers should strive to supply products for every consumer need, provided these needs are not grossly threatening to society, and that â€Å"any decision the customer makes to serve his own perceived selfinterest is rational† (Bauer & Greyser, 1967). It is thus impossible to interpret the societal marketing concept as anything but a move backward into the period where the selling concept ruled–where consumers were â€Å"ignorant,† â€Å"irrational,† and easily anipulated by more insig htful marketers. CONCLUSIONS AND IMPLICATIONS While consumerists and other critics of the selling concept regularly and loudly chastise business organizations for employing marketing strategies and campaigns which are ostensibly based upon assumptions of consumer ignorance and irrationality, these same guardians of consumer interest are typically synonymous with those pushing organizations most forcefully into programs of social responsibility and the societal marketing concept.Yet, as noted above, the agenda of social responsibility in business is clearly based upon assumptions of equal (or even greater) degrees of consumer ignorance and irrationality. Disciples of the societal marketing concept appear to be largely oblivious to the relatively absurd levels that businesses have been pushed by forces in concert with their agenda. (Witness the warning on McDonald's coffee cups: â€Å"Caution: HOT! . . . CAUTION: CONTENTS HOT! †¦ Caution: HOT! . . . Caution: HOT! . . . WARNING: HOT! †¦ /! .. † which are combined with a corollary reduction in the temperature of the liquid itself — actions which were necessitated by the infamous multimillion dollar legal claim against the company — a lawsuit which was applauded by numerous consumerist groups. ) But, as Levitt noted in 1958, â€Å"self-conscious dedication to social responsibility may have started as a purely defensive maneuver against strident attacks on big corporations and on the moral efficacy of the profit system. But defense alone no longer explains the motive. The motive for corporate social responsibility and the overwhelming push for social responsibility in the pursuit of sales now arises out of the industrial sector's near-total dependence on social trends and the sentiment of a minority of consumers. Corporations that have been beaten into submission by frivolous lawsuits and that are afraid to arouse consumerist accusations of indifference have been forced to pander to t he lowest common denominator of consumer passivity, ignorance, and laziness.As predicted by McGregor, these Theory X attitudes and actions have subsequently bred and reinforced the very passivity, ignorance, and laziness in consumers they were designed to anticipate and amend. Ironically, the similarities between the selling concept and the societal marketing concept regarding their shared assumption of consumer ignorance can be seen as forming the perfect foundation for either societal altruism or, alternatively, opportunistic exploitation.In many cases, these efforts can be difficult to distinguish from one another, and apparent acts of altruism or social responsibility can provide the perfect camouflage for exploitation. Because organizations are rapidly becoming aware of the power of â€Å"greenconsumers,† for example, there is a significant temptation to advance this agenda through the marketing program as a powerful device for cultivating customer loyalty and anesthetiz ing consumer prudence and vigilance.As Kotler (1994, p. 30) notes, â€Å"a number of companies have achieved notable sales and profit gains through adopting and practicing the societal marketing concept. † One of the two shining examples Kotler cites is The Body Shop, started by Anita Roddick in 1976. This organization has experienced phenomenal sales growth by actively promoting its products as all-natural, environmentally friendly, and non-animal-tested, and its business practices as sociallyconcerned.Moreover, Roddick has frequently and publicly ridiculed other cosmetics companies, noting that they are â€Å"run by men who create needs that don't exist† (Zinn, 1991). Indeed, The Body Shop became in the 1980's the prototype that all â€Å"earth-friendly† businesses would seek to emulate. As the vanguard of social responsibility, The Body Shop and its founder became the beneficiary of huge volumes of positive publicity, international acclaim, and consumer goodw ill.Yet recent explorations into The Body Shop's products and business practices have found elements which yield a stark contrast to the public images and perceptions noted above. Products of the company have been found to be largely petrochemical-based and of relatively poor-quality, and a large proportion of them have been tested on animals. In addition, the â€Å"socially-enlightened† business practices of this company have been exposed as creative public relations efforts, and the FTC has nvestigated the firm for fraudulent business dealings (Entine, 1993; Buszka, 1997). Clearly, it must inevitably be those organizations which are encouraged to view their consumers as ignorant or irrational that can and will most easily extend that notion to discover opportunities for exploiting that ignorance and irrationality. It is for this reason that those espousing the societal marketing concept and the social responsibility of business can be seen as the greatest danger to consumer sovereignty and consumer welfare.As Lord Acton observed, power corrupts, and absolute power corrupts absolutely. Yet it is a corollary rule that in reducing one individual's power, all others with whom that person deals have their relative power increased. By forcing consumers into the roles of ignorant, helpless, and mindless children in need of protection and corporate welfare, advocates of the societal marketing concept have liberated consumers from both responsibility and power, and have concomitantly made business more powerful. REFERENCES Abernathy, W. Clark, and Kantrow (1983), Industrial Renaissance; Producing a Competitive Future for America, New York: Basic Books. Bauer, R. and S. Greyser (1967), â€Å"The Dialogue That Never Happens,† Harvard Business Review, (November-December), 186-190. Barksdale, Hiram C. and Bill Darden (1971), â€Å"Marketers' Attitudes Toward the Marketing Concept,† Journal of Marketing, 35 (October), 28-36. Bell, M. and W. Emory (197 1), â€Å"The Faltering Marketing Concept,† Journal of Marketing 35, (October), (37-42). Business Week (1969), â€Å"Business Responds to Consumerism,† September 6, 95.Business Week (1988), â€Å"What Led Beech-Nut Down the Road to Disgrace,† February 2, 124-127. Buszka, Sharlene (1997), â€Å"A Case of Greewashing: The Body Shop,† in Proceedings of the Association of Management and the International Association of Management l5th Annual International Conference, Organizational Management Division, Volume 15, Number 1, 199-294. Dodge, Lowell (1972), Small–On Safety: The Designed-In Dangers of the Volkswagen, New York: Grossman. Drucker, P. (1958), â€Å"Marketing and Economic Development,† Journal of Marketing, (January), (252-259). _________(1969), Consumerism: The Opportunity of Marketing,† address before the National Association of Manufacturers, New York, April 10, later printed as â€Å"The Shame of Marketing,† Marketing Co mmunications, August, 1969, 60. Entine, Jon (1994), â€Å"Shattered Image: Is the Body Shop Too Good to Be True? † Business Ethics, (September/October). Friedman, Milton (1962), Capitalism and Freedom, Chicago: University of Chicago Press. Fullerton, Ronald A. (1988), â€Å"How Modern is Modern Marketing? Marketing's Evolution and the Myth of the ‘Production Era,'† Journal of Marketing, 52 (January), 108-125.Halberstam, David (1986), The Reckoning, New York: Avon Books. Keith, R. (1960), â€Å"The Marketing Revolution,† Journal of Marketing, 24(January), 35-3 8. Klein, T. (1979), â€Å"Contemporary Problems, Marketing Theory, and Futures Research,† in Conceptual and Theoretical Developments in Marketing: AMA Proceedings, 258-263. Kimery, Kathryn M. and Shelley M. Rinehart (1998), â€Å"Markets and Constituencies: An Alternative View of the Marketing Concept,† Journal of Business Research, 43, 117-124. Kotler, P. (1977a), â€Å"From Sales Obs ession to Marketing Effectiveness,† Harvard Business Review (November-December), 67-75. _______(1972), â€Å"What Consumerism Means for Marketers,† Harvard Business Review, (May-June), 48-57. ________(1977b), â€Å"Considerations In a Theory of Humanistic Marketing,† Working Paper, Graduate School Of Management, Northwestern University. ________(1994), Marketing Management: Analysis, Planning, and Control, eighth edition, Englewood Cliffs, New Jersey: Prentice-Hall, Inc. ________, and S. Levy, (1969), â€Å"Broadening the Concept of Marketing,† Journal of Marketing, (January), 10-15. Langworth, Richard M. nd Graham Robson (1987), The Complete Book of Collectible Cars, 1930-1980, New York: Beekman House. Levitt, T. (1958), â€Å"The Dangers of Social Responsibility,† Harvard Business Review, 36, 5(September-October), 41-50. _______(1960), â€Å"Marketing Myopia,† Harvard Business Review, (July-August). _______(1977), â€Å"Marketing When Thin gs Change,† Journal of Marketing, (NovemberDecember), 107-113. McGregor, D. (1957), â€Å"The Human Side of Enterprise,† Management Review (November), 22-28. McGregor, D. (1985), The Human Side of Enterprise, New York: McGraw-Hill.McKitterick, J. (1958), â€Å"What is the Marketing Management Concept? † in The Frontiers of Marketing Thought and Science, Chicago: American Marketing Association, 71-82. Nader, Ralph (1965), Unsafe At Any Speed: The Designed In Dangers of the American Automobile, New York: Grossman. Samli, A. , K. Palda, and A. Barker (1987), â€Å"Toward a Mature Marketing Concept,† Sloan Management Review (Winter), 45-5 1. Zinn, Laura (1991), â€Å"Whales, Human Rights, Rain Forests — And the Heady Smell of Profits,† Business Week, July 15, 114-115.

Gender Inequality The Pay Gap - 1905 Words

The reason why I have composed this informative essay on the chosen topic gender inequality: the pay gap is because I thought it’s an important topic to be explored and it ties into economic inequality. With my revisions, I focused on clarifying certain information I put into my essay from other sources so that women could have better explanations on how this information supports the overall paper. I attempted to cover three core areas that may be contributing to the pay gap in hopes that this would guide their attention on the most critical information. I did confuse some students with where I was going with my essay and the issue at hand. Some peers assumed I was informing them on the existence of the pay gap rather than my intended†¦show more content†¦Education seems to be a major factor in what determines starting wages in a person’s career. Women in the past were less inclined to have degrees in science and technology as opposed to their male counterparts . Careers in science and technology are in high demand because we are living in a rapidly evolving technological era. Though the number of women entering the science and technology field is increasing, there is still not enough women to make up for the mass majority of men having more of these high-paying jobs, thus, creating an overall salary differential. Naadiya Moosajee, co-founder of WomENG, recognizes the change from women who were once only users of technology to a time where they are now developers and creators of it. This will make great strides in closing the pay gap between men and women. There is much room for improvement that needs to be made with the lack of education among women in science, technology, engineering, and mathematics to deplete the inequalities with earnings (Moosajee 27). In addition to that, technology fields in particular have not been very favorable to women given that it represents females so sparingly. In â€Å"The Need for Gender Diversity in Tec hnology†, Holly Grogan expresses technology jobs are not very appealing to women and have very small numbers of prominent womenShow MoreRelatedThe Inequalities Of The Gender Pay Gap1511 Words   |  7 PagesIntroduction It is important to address the systemic inequalities of the gender pay gap. To do this, this essay will use Bacchi (2006) approach to analyse the text â€Å"Speech to HRINZ: The reasons for the Gender Pay Gap† by MP Paula Bennett. This essay will illustrate the theoretical perspective of liberal feminism to show the understanding of the problem, and the solutions of the gender pay gap. This essay will also look at two other theoretical perspectives, social democratic, and anti-racism andRead MoreGender Inequality : Gender Pay Gap975 Words   |  4 PagesThe gender pay gap in Hollywood The gender pay gap is the difference in pay earned by men and the pay earned by women.( Pay Equity Commission, 2012). 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